Time Management Techniques for Salespeople
Time Management Techniques for Salespeople
In 1928, the magazine Sales and Marketing Management surveyed American Businesses to determine how efficiently salespeople were using their time. They discovered that the average salesperson in America was only working 20 percent of the time, approximately one and one-half hours per day. This finding caused bells to go off throughout the sales industry. The idea that salespeople were only working ninety minutes per day became the emphasis for improved training, better time management skills, better supervision, and better control of the activities of salespeople.
Double Your Sales
In my sales programs, I teach what I call my minutes theory. It is based on a simple equation. If you are in sales today, 100 percent of your sales and your income are generated by the number of minutes hat you spend face-to-face with prospects and customers. If you want to increase the number of sales or the amount of money you make, you must increase the number of minutes that you spend in actual selling activity, face-to-face with people who can, and will, buy from you. My theory says that if you double the number of minutes that if you spend with customers, you will double your income, even if you do not improve in any other area of sales. If you manage your time as the top salespeople do, so that you are spending more time with customers, your sales will increase immediately.
The Job of the Salesperson
Let us begin with the job description of the salesperson. The job description of the salesperson is to create and keep customers. The measure of effectiveness of a salesperson is how many new customers she creates, or resales she generates, in any given time period. Everything else that salesperson does is secondary to creating and keeping customers. Therefore, the only time a sales person is working is when he is face-to-face, head-to-head, and knee-to-knee with a prospect or customer.
Begin with Clear Income and Sales Goals
Achieving Peak Performance and excellent time management in sales begins with your setting clear income and sales goals for yourself. The act of sitting down and deciding, in writing, how much you want to earn, and how you are going to go about earning it, makes it far more likely that you will achieve those goals than if you didn't set them at all. The goal-setting exercise I am about to share with you has led to the doubling and tripling of the incomes of many salespeople. It is powerful because it is simple and easy. You can learn it and apply it immediately.
Determine What You Will Have to Do
Once you have broken your income and sales goals down into monthly, weekly, daily, and hourly amounts, you then define these goals in terms of the activities necessary to achieve them. The critical element in this calculation is the factor of control. You cannot control your income or your sales on a day-to-day basis. They depend on too many other factors. But you can control your activities. You can determine and control what you do from morning to night, and as a result, you can indirectly control your income. If you engage in the activities necessary to make sales you want to make, you will inevitably achieve your sales goals.
Get Better at What You Do
Once you have determined your sales goals and worked out an activity schedule for each day, you immediately go to work on yourself to upgrade your skills in your key result areas. One of the best uses of your time is to get better at the most important things you do. Your goal is to upgrade your skills so that you achieve more and better results in a shorter period of time.
Action Exercise
Take charge of your sales career today; resolve to double the amount of time you spend face-to-face with prospects and customers.
Written by Brian Tracy and trained by Mark Garbelotto
The Truth About Frogs….
If you have to eat two frogs, eat the ugliest one first. This is another way of saying that if you have two important tasks before you, start with the biggest, hardest, and most important task first. Discipline yourself to begin immediately and then to persist until the task is complete before you go on to something else. Don’t Procrastinate
If you have to eat a live frog at all, it doesn’t pay to sit and look at it for very long. The key to reaching high levels of performance and productivity is to develop the lifelong habit of tackling your major task first thing each morning. You must develop the routine of “eating your frog” before you do anything else and without taking too much time to think about it.
Successful, effective people are those who launch directly into their major tasks and then discipline themselves to work steadily and single-mindedly until those tasks are complete. “Failure to execute” is one of the biggest problems in organizations today. Many people confuse activity with accomplishment. They talk continually, hold endless meetings, and make wonderful plans, but in the final analysis, no one does the job and gets the results required. Develop a Positive Addiction
You can actually develop a “positive addiction” to endorphins and to the feeling of enhanced clarity, confidence, and competence that they trigger. When you develop this addiction, you will, at an unconscious level, begin to organize your life in such a way that you are continually starting and completing ever more important tasks and projects. You will actually become addicted, in a very positive sense, to success and contribution. No Shortcuts
Practice is the key to mastering any skill. Fortunately, your mind is like a muscle. It grows stronger and more capable with use. With practice, you can learn any behaviour or develop any habit that you consider either desirable or necessary. Action Exercise
What is your “frog?” What is the one task that you despise doing each day? Once you have chosen your “frog,” make it a habit to wake up every morning and do that task first.
The Law of Ambition
By Brian Tracy
Leaders have an intense desire to lead; they have a clear vision of a better future, which they are determined to realize. Vision is the one common quality that separates leaders from non-leaders. Leaders have a clear picture of the kind of future they want to create, and they have the ability to communicate this vision to others in an exciting and inspiring way.
Key Responsibility of Leadership
People may work steadily for a paycheck, but they perform at high levels only when they are inspired by a vision of some kind. The development and articulation of this vision is a key responsibility of leadership.
Leaders Visualize
Leaders have the ability to visualize, to see the big picture and then to inspire others to work together to make it a reality. The true leader sees leadership as a tool he or she can use to bring about a result that is bigger and more important than any single individual.
Become a Leader
You become a leader when you set a goal, make a plan, and then throw your whole heart into making it a reality. You become a leader when you develop an inspiring vision for yourself and others. You become a leader when you know exactly where you want to go, why you want to get there, and what you have to do to achieve your vision.
Leaders Explain
Leaders can explain clearly to other people what it is they are trying to accomplish, why they are trying to accomplish it, and how they are going to bring it about. They are eager to get results and they are impatient with delays. They are excited about what they are doing, and as a result, they get other people excited as well. Leaders have goals, plans, and strategies that they are working to implement every day. They are in a hurry. They have a lot to do and they feel that they have too little time.
Clarity
Perhaps the most important part of ambition is clarity on the part of the leader. The leader has a clear vision, clear values, a clear vision, and clear, written goals, plans, and strategies for his or her department or organization. Most of all, leaders want to lead, to be in charge, to be responsible, to make things happen. They are willing to endure the risks and the sacrifices that are required to make a real difference in their worlds.
Action Exercise
Determine a clear vision for yourself and your organization. Where would you ideally like to be in three to five years? Define it clearly. Write it down. Share it with others. The more clear and specific you are about your future vision for yourself and your company, the more you will accomplish and the better and more effective leader you will become.
Create Your Sales Plan
By: Brian Tracy
Nothing happens until a sale takes place. Your actual ability to sell your product or service to your customer determines your profit or loss, success or failure, in business. The sales process, to be effective, must be planned and organized in detail from start to finish. Every word and action must be scripted, rehearsed and memorized. Nothing can be left to chance.
Sales Recipe
Making a sale is like cooking with a recipe. You must use the correct ingredient and blend them in the proper quantity with the right timing. All successful companies have developed a proven sales process that can be duplicated over and over. By using a proven sales system, you can accurately predict the quantity of your sales, the average size of your sales, and the profitability of your sales activities.
Prospecting
It is important to speak directly or by telephone to people who can and will buy and pay in a reasonable period of time. Start with your ideal customer profile. Who is he or she exactly-in terms of age, occupation, income, education? Who is he or she exactly—in terms of problems, wants, needs, attitudes, and experiences regarding your product or service? If you could advertise for perfect customers, how would you describe him or her?
Marketing and advertising is aimed at telling your ideal prospect that your product will help them. The ideal prospect has an immediate need for what you sell. The ideal prospect knows you, likes you, and respects your products or business. The ideal prospect can buy and pay for your product if he or she likes it.
Establishing rapport and trust with the customer is a must. The prospect will not listen to you or buy from you unless he/she likes you and believes that you are honest. Be friendly, straightforward and believable. Be punctual, prepared and properly dressed. Ask questions and listen carefully to the answers. Make no attempt to sell until the prospect is relaxed and comfortable with you. Identify what the customer needs so you can better sell to them. Ask carefully planned, structured questions so that you can fully understand the customer’s situation.
There is a direct relationship between asking questions and sales success. Plan your questions word-for-word in advance. Make no effort to sell or talk about your product. Seek first to understand, then to be understood.
Presenting Your Product or ServiceRepeat back the specific needs or concerns that your prospect has expressed. Position yourself as a trusted advisor, dedicated to helping him solve his problem or achieve his goal with your product. Position yourself as a teacher-showing her how your product works to help her satisfy her needs. Match the customers expressed needs and concerns to the product or service. Focus on helping rather than selling. Conclude your presentation with an explanation of how the product is delivered or used. Invite questions. Action Exercises
List three phrases or questions you can use or ask to determine if this is a qualified prospect.
How to Get More Time in Your Life
Imagine having more free time every day to do the things you really want to do in your life.
If this sounds like you – RIGHT NOW is the time to do something about it.
- Stop procrastination by eliminating low-value, no-value activities
- Overcome obstacles that can derail your path to success
- Achieve Your Goals in the 5 Key Areas of Your Life
- Apply the ABCDE method to prioritise your highest value tasks.
Eleven Keys to Increasing your Productivity.
By Brian Tracy
- Develop clear goals and write them down.
Because higher productivity begins with clear goals, goal setting is a key component of our coaching program. As you know, a goal must be specific and measurable to be effective in guiding your behavior. It must reflect your beliefs and be within your power to achieve. - Write a clear action plan.
Next, if you want to turbo-charge your productivity, make sure you have a clear, written plan of action. Every minute you spend in careful planning will save you as many as ten minutes in execution. - Set your priorities.
The third step is to prioritize your list. Analyze your list before you take action. Identify and start with the high-value tasks on your list. - Concentrate and eliminate distractions.
In this step, choose a high-value activity or task, start on it immediately, and stay with it until it is done. Focusing single-minded attention on one task allows you to complete it far more quickly than starting and stopping. - Lengthen your workday but increase your time off.
By starting your workday a little earlier, working through lunchtime, and staying a little later, you can become one of the most productive people in your field. - Work harder at what you do.
When you are at work, concentrate on work all the time you are there. Don’t squander your time or fall into the habit of treating the workplace as a community where socializing is acceptable. - Pick up the pace. At work, develop a sense of urgency and maintain a quicker tempo in all your activities. Get on with the job. Dedicate yourself to moving quickly from task to task.
- Work smarter.
Focus on the value of the tasks you complete. While the number of hours you put in is important, what matters most is the quality and quantity of results you achieve. - Align your work with your skills.
Skill and experience count. You achieve more in less time when you work on tasks at which you are especially skilled or experienced. - Bunch your tasks.
Group similar activities and do them all at the same time. Making all your calls, completing all your estimates, or preparing all your presentation slides at the same time allows you to develop speed and skill at each activity. - Cut out steps.
Pull several parts of the job together into a single task and eliminate several steps. Where you can, cut lower-value activities completely.
What are your ten most important goals? Carefully review your ten most important goals. Select one that, if achieved immediately, would have the strongest positive impact on your life.
The Millionaires Program.
By Brian Tracy
Your most valuable asset is your mind. It is your ability to think, to question, to analyze and then to decide and take action. Each lesson will give key ideas and exercises that will help you to make better decisions and get better results. Your job is to take action on these decisions once you have made them.
Getting Into The Game
Let’s begin with the basics. Whether you are already operating a business, or you have just decided to start a new business, you must continually evaluate your current situation. Even if you are currently selling a product or service, you must recognize and accept that 80% or more of your products or services will be new or different in five years. As an exercise, imagine that you were starting over today. Is there anything that you are doing that, knowing what you now know, you wouldn’t get into again today? Imagine that you have no limitations of time, money, experience or resources. If you could do or be anything in your business life, what would you choose?
Start With Yourself
Begin with your own talents, your own abilities, your experience, knowledge, interest, background, education and so on. Look carefully at your current work, your current business, your current position, or your current product or service. Look within your own life and work, under your own feet, for your own "acres of diamonds." What qualities do you have that account for your greatest success in life so far? What personal skills and abilities have gotten you to where you are today? How could you apply those same skills and abilities to starting and building a new business?
Many fortunes begin when an individual sees a customer need that is not being satisfied and which their current company has no interest or desire in satisfying. Sometimes this idea comes as the result of customer inquiries or complaints. Often, the individual decides that he will start a new business, sometimes on the side, to give these customers what they are asking for. Sometimes there is a great business opportunity staring you in the face, right where you are today. What could it be? What Can You Improve Upon?
Look for something that is an improvement on an existing product or service rather than something brand new. Look for something that is cheaper or of better quality. Look for something that has additional features or functions that current products don’t offer. Look for something that is better in some way in comparison to something that people are already buying and using. Improving an existing successful product or service is the fastest and surest way to build a successful business. An idea only needs to be 10% newer and better to capture substantial market share. What Can You Get Excited About?
Look for a product or service about which you can really become enthusiastic. Sometimes people become wealthy by translating or transforming their hobbies into a business. You will always be most successful doing something or marketing something that you really love and care about. Every product or service, and business, must have a champion. Action Exercise
Make a list of your passions in life, then go down that list and look for something you may be able to turn into a profitable business.
Communicate With Power In Perth On The 7th Of September 2009
Empowering Others
By: Brian Tracy
Get the Cooperation of Others
Empowering people is the key to building a high-performance team. Once you empower people by learning how to motivate and inspire them, they will want to work with you to help you achieve your goals in everything you do. Your ability to enlist the knowledge, energy and resources of others enables you to become a multiplication sign, to leverage yourself so that you accomplish far more than the average person and in a far shorter period of time.
Determine the Key People to Empower
There are three types of people that you want to and need to empower on a regular basis. They are, first of all, the people closest to you: your family, your friends, your spouse and your children. Second are your work relationships: your staff, your co-workers, your peers, your colleagues and even your boss. Third are all the other people that you interact with in your day-to-day life: your customers, your suppliers, your banker, the people with whom you deal in stores, restaurants, airplanes, hotels and everywhere else. In each case, your ability to get people to help you is what will make you a more powerful and effective person.
Always Be Positive
Empower means "putting power into," and it can also mean "bringing energy and enthusiasm out of." So the first step in empowering people is to refrain from doing anything that disempowers them or reduces their energy and enthusiasm for what they are doing.
There are things you can do every single day to empower people and make them feel good about themselves.
The deepest need that each person has is for self-esteem, a sense of being important, valuable and worthwhile. Everything that you do in your interactions with others affects their self-esteem in some way. You already have an excellent frame of reference to determine the things that you can do to boost the self-esteem and therefore the sense of personal power of those around you. Give them what you’d like for yourself. Continually Express Appreciation
Perhaps the simplest way to make another person feel good about himself or herself is your continuous expressions of appreciation for everything that person does for you, large or small. Say "thank you" on every occasion.
Thank your spouse for everything that he or she does for you. Thank your children for their cooperation and support in everything that they do around the house. Thank your friends for the smallest acts of kindnesses. The more you thank other people for doing things for you, the more things those other people will want to do.
Action ExercisesHere are two things you can do immediately to put these ideas into action.
First, continually look for ways to make people feel more valuable and important. Say things to others that you would like others to say to you.
Second, express appreciation for everything anyone does for you, large or small. Say the words, "thank you" on every occasion.
Single Handle Every Task
By: Brian Tracy
Eat that frog! Every bit of planning, prioritizing and organizing comes down to this simple concept.
Your ability to select your most important task, to begin it and then to concentrate on it single mindedly until it is complete is the key to high levels of performance and personal productivity.
The Requirement for Every Great Achievement
Every great achievement of mankind has been preceded by a long period of hard, concentrated work until the job was done. Single handling requires that once you begin, you keep working at the task, without diversion or distraction, until the job is 100% complete. You keep urging yourself onward by repeating the words "Back to work!" over and over whenever you are tempted to stop or do something else.
Reduce Your Time By 50%
By concentrating single mindedly on your most important task, you can reduce the time required to complete it by 50% or more.
It has been estimated that the tendency to start and stop a task, to pick it up, put it down and come back to it can increase the time necessary to complete the task by as much as 500%.
Each time you return to the task, you have to familiarize yourself with where you were when you stopped and what you still have to do. You have to overcome inertia and get yourself going again. You have to develop momentum and get into a productive work rhythm.
But when you prepare thoroughly and then begin, refusing to stop or turn aside until the job is done, you develop energy, enthusiasm and motivation. You get better and better and more productive. You work faster and more effectively. Never Waste Time
The truth is that once you have decided on your number one task, anything else that you do other than that is a relative waste of time. Any other activity is just not as valuable or as important as this job, based on your own priorities. Action Exercises
Eat That Frog! Take action! Resolve today to select the most important task or project that you could complete and then launch into it immediately.
Once you start your most important task, discipline yourself to persevere without diversion or distraction until it is 100% complete. See it as a "test" to determine whether you are the kind of person who can make a decision to complete something and then carry it out. Once you begin, refuse to stop until the job is finished.
Fortune Favours the Brave…
By: Brian Tracy
Boldness is a necessary part of courage but it must be a boldness based on an intelligent assessment of the potential risks and rewards. The wonderful nature of boldness is that, properly directed, it builds the habit of courage in the person who practices it.
Act Boldly in Every Situation
In my experience, any virtue translated into action leads almost invariably to positive results. This applies to integrity, persistence, courtesy, love and courage. I’ve always liked the advice of an old man to his grandson. "Act boldly and unseen forces will come to your aid."
Take a Leap of Faith
Perhaps the most obviously important part of courage is the courage to step out in the face of uncertainty. Every great venture in the history of man has begun with faith and a giant leap into the unknown.
General Douglas MacArthur said, "There is no security in life, only opportunity." The creed of Frederick The Great, one of history’s most successful leaders was, "Audacity, audacity-always audacity."
A 12-year study of successful entrepreneurs conducted by Babson College concluded that the only thing they had in common was the willingness to launch, to step out in faith. Once they had started, they learned the lessons they needed to succeed. Many of them ending up successful in completely different businesses from where they started. Dare to Go Forward
Dare to go forward. Successful companies are invariably those that continue to research, develop, experiment and introduce new products and services – even during the deepest recessions. Successful executives are those who are continually stretching themselves to move out of the comfort zone, to face the twin fears of failure and rejection and to move forward in spite of them. Action Exercises
Here are two ways to develop greater boldness in your work and personal life.
First, just do it! Step out in faith! If you think of some action you can take to improve your life, give it a try. You may be surprised.
Second, when in doubt, act with audacity. Audacity may get you into trouble but even more audacity will get you out. Go for it!
